Short answer, yes. Reviews drive business. As if reviews weren’t already the most important part of a company’s online presence, Google just made them even more paramount. Whether you are a home services company or not, I recommend you listen up because Google is about to play favorites. And trust me, you want to be on Google’s good side. Google Home Services Ads are coming Philadelphia – this is either very good or very bad news for you. Here’s what it REALLY means for your business: Google is partnering with local home service providers to recommend their services to people searching […]

Top 3 reasons why getting more online reviews is critical…even for new businesses “Yeah, I hear what you’re saying but we’re brand new. We don’t have that many customers yet.” If you’re skeptical about putting a system or plan in place to secure online reviews for your new business, then you only need to answer 1 question… Do customers search for your products or services online? If you answered yes to this question, then you 100% need to get more online reviews for your business. Period. End of story. In fact, quickly generating even just a few online reviews can […]

See how Print & Cheques Now increased their reviews 10x in less than one month Print & Cheques Now is a family-owned and operated check printing company located in Calgary, Alberta in Canada. Started over 30 years ago by Tom and Irene Gilchrist out of a home office, the company has expanded to employ 13+ people and operates out of 7,500 sq ft of space. Tom and Irene have been joined by Ryan and Jon, two of their sons, making this Canadian check-printing operation a true family affair. Like most businesses, Print & Cheques Now found that getting customers to leave […]

How online reviews influence customer behavior When a consumer is in need of your service, the consumer takes to the internet and the online exploratory journey begins. Let’s take a glance at what this search looks like for that person. Customers search and see your online reviews The prospect types in the service he or she is looking for and is presented with choices. The first action in this process is looking for a nearby business. Hopefully your business shows up in this most basic search: If you are not showing up in that search your chance for obtaining that […]