Month: August 2018

A Guide to Google Local Services Ads

Google local services ads are great for combining sponsored local listings that give you a guarantee. These tools work and can help your business. Here’s how. Local search is on the rise. Google searches ending with the phrase “near me” have doubled in recent years. Local search is clearly effective, as well. In fact, 72% of people looking up local businesses visited a store within five miles of their house. Google local services ads are a way to grab local users’ attention and earn their loyalty. It makes sense that local search would be important for local services. You’re not likely to be […]

7 Ways to Handle Negative Reviews

Handling negative reviews can make all the difference for your online business. Here are 7 ways to tactfully handle a bad response. Online reviews are more important than you might realize. In fact, 84% of people trust reviews they read online just as much as they would trust a personal recommendation. It is for this reason that you need to understand how to handle negative reviews that customers leave on your business website, Yelp profile or other business review page. When you can tactfully handle this negative feedback, you are helping your customers, amongst other things. Aside from customer satisfaction, you are promoting your […]